Going global can be a bit daunting as there are many issues to consider. However, if done correctly, the payoff can regularly outweigh the risk. In fact, non-English speaking market ROI generally outgains the English market by multiple times when taking the correct approach, due to less competition. The following article addresses some of the key issues that should be taken under consideration when approaching the global marketplace, and Zab Translation Solutions is here to help!

www.iedunote.com/business-considerations-before-going-global

We'd like to thank the Salt Lake Chamber and KSL NewsRadio for featuring Zab Translation Solutions on Speaking on Business. We look forward to helping your organization grow and communicate in 2023 by assisting you with your language translation and localization needs!📜🈺️ 
slchamber.com/speaking-on-business-zab-translation-solutions

Entering a new market might be intimidating, but actually may not be as difficult as you think. Keeping a few key points in mind may allow you to quickly begin to get visibility, which in turn will allow you to start developing a strategy for marketshare. In fact, the ROI in most non-English speaking markets is much higher, so it's probably at least worth some risk and investigation. The following article discusses a few quick strategies to consider when entering the global marketplace...

https://laguestlist.com/top-secret-strategy-for-succeeding-in-the-global-market

There are multiple different approaches to tackle the international market. What is the best approach you should take? Should you keep your offering the same? Should you keep some of your offering the same and change other parts? Is your brand and offering strong enough to cross country lines? This article tackles several of these questions and presents different ideas and approaches you may want to take when moving to the international market.

​https://myurlpro.com/transnational-strategy

If you're a small company in need of additional sales, or I'm wanting to expand internationally, what is the best way for me to get going? A great place to start is with your website. Building your website for search engine optimization (SEO), especially for a Google, is very important to help you get off the ground running in the international market. The following article gives provides some quick techniques to help you get going...

https://www.searchenginejournal.com/german-expansion-seo-tips/455794

Image courtesy of Yakuza: Like a Dragon
True localization can be quite a challenge. This ranges from cultural nuances to subjective preferences. How can you tackle the challenge and come up with the correct result? It requires careful planning, creativity, and coordination between the customer, the translation provider, and feedback from the target audience. It's also generally not a one-and-done proposition, but something that should instead be seen as a "living" product - requiring continuous improvement. The following article discusses in detail the struggles associated with localization:
https://www.gameinformer.com/2021/11/24/the-trials-and-tribulations-of-video-game-localization

Image courtesy of Nike
China continues to be a largely untapped market by western companies. How can you overcome the barriers to entry? The following article explores a few ideas of what other retailers have done with regards to localized approaches, marketing approaches, and design:
https://jingdaily.com/luxury-brands-localize-china-retail-nike-coach

We've all had a good laugh from social media posts about funny Google translations. However, the reality is that Google Translate is improving. Nonetheless, in many instances it still has a long way to go before it can replicate human translation. The following article takes a look at the struggles Google Translate still encounters in the medical field, and similar problems are still found in many other fields as well. If you a need a quick translation that doesn't need to be accurate, then Google can help. If you're looking for a polished translation, you'll need to enlist the help of a professional translation service like Zab Translation Solutions.
https://www.theverge.com/2021/3/9/22319225/google-translate-medical-instructions-unreliable

This image is provided by Ætoms and is licensed under the Creative Commons Attribution-Share Alike 4.0 International license.
How can you avoid making the same mistakes in localization? This is more complicated than you make think. The following article takes a deeper dive into the complexities of the localization process, and how to remedy some of these complicated issues.
https://www.gamesindustry.biz/articles/2021-05-20-didnt-we-already-fix-this-why-you-keep-seeing-the-same-bugs-in-localization-qa

There are certainly a number of pros and cons to consider when you are ready to translate or localize your software or other materials. Should you send your materials to an individual translator, a translation company, or should you hire your own translators to do the work? All of these options are certain viable depending on your situation. The following article takes many different issues under consideration to help you determine the best route to take for your company:
https://www.forbes.com/sites/forbesbusinesscouncil/2021/02/16/why-to-consider-outsourcing-your-software-localization-work/?sh=3500a8ea4e5a

Going global can be a bit daunting as there are many issues to consider. However, if done correctly, the payoff can regularly outweigh the risk. In fact, non-English speaking market ROI generally outgains the English market by multiple times when taking the correct approach, due to less competition. The following article addresses some of the key issues that should be taken under consideration when approaching the global marketplace, and Zab Translation Solutions is here to help!

www.iedunote.com/business-considerations-before-going-global

We'd like to thank the Salt Lake Chamber and KSL NewsRadio for featuring Zab Translation Solutions on Speaking on Business. We look forward to helping your organization grow and communicate in 2023 by assisting you with your language translation and localization needs!📜🈺️ 
slchamber.com/speaking-on-business-zab-translation-solutions

Entering a new market might be intimidating, but actually may not be as difficult as you think. Keeping a few key points in mind may allow you to quickly begin to get visibility, which in turn will allow you to start developing a strategy for marketshare. In fact, the ROI in most non-English speaking markets is much higher, so it's probably at least worth some risk and investigation. The following article discusses a few quick strategies to consider when entering the global marketplace...

https://laguestlist.com/top-secret-strategy-for-succeeding-in-the-global-market

There are multiple different approaches to tackle the international market. What is the best approach you should take? Should you keep your offering the same? Should you keep some of your offering the same and change other parts? Is your brand and offering strong enough to cross country lines? This article tackles several of these questions and presents different ideas and approaches you may want to take when moving to the international market.

​https://myurlpro.com/transnational-strategy

If you're a small company in need of additional sales, or I'm wanting to expand internationally, what is the best way for me to get going? A great place to start is with your website. Building your website for search engine optimization (SEO), especially for a Google, is very important to help you get off the ground running in the international market. The following article gives provides some quick techniques to help you get going...

https://www.searchenginejournal.com/german-expansion-seo-tips/455794

Image courtesy of Yakuza: Like a Dragon
True localization can be quite a challenge. This ranges from cultural nuances to subjective preferences. How can you tackle the challenge and come up with the correct result? It requires careful planning, creativity, and coordination between the customer, the translation provider, and feedback from the target audience. It's also generally not a one-and-done proposition, but something that should instead be seen as a "living" product - requiring continuous improvement. The following article discusses in detail the struggles associated with localization:
https://www.gameinformer.com/2021/11/24/the-trials-and-tribulations-of-video-game-localization

Image courtesy of Nike
China continues to be a largely untapped market by western companies. How can you overcome the barriers to entry? The following article explores a few ideas of what other retailers have done with regards to localized approaches, marketing approaches, and design:
https://jingdaily.com/luxury-brands-localize-china-retail-nike-coach

We've all had a good laugh from social media posts about funny Google translations. However, the reality is that Google Translate is improving. Nonetheless, in many instances it still has a long way to go before it can replicate human translation. The following article takes a look at the struggles Google Translate still encounters in the medical field, and similar problems are still found in many other fields as well. If you a need a quick translation that doesn't need to be accurate, then Google can help. If you're looking for a polished translation, you'll need to enlist the help of a professional translation service like Zab Translation Solutions.
https://www.theverge.com/2021/3/9/22319225/google-translate-medical-instructions-unreliable

This image is provided by Ætoms and is licensed under the Creative Commons Attribution-Share Alike 4.0 International license.
How can you avoid making the same mistakes in localization? This is more complicated than you make think. The following article takes a deeper dive into the complexities of the localization process, and how to remedy some of these complicated issues.
https://www.gamesindustry.biz/articles/2021-05-20-didnt-we-already-fix-this-why-you-keep-seeing-the-same-bugs-in-localization-qa

There are certainly a number of pros and cons to consider when you are ready to translate or localize your software or other materials. Should you send your materials to an individual translator, a translation company, or should you hire your own translators to do the work? All of these options are certain viable depending on your situation. The following article takes many different issues under consideration to help you determine the best route to take for your company:
https://www.forbes.com/sites/forbesbusinesscouncil/2021/02/16/why-to-consider-outsourcing-your-software-localization-work/?sh=3500a8ea4e5a